Full Name
Heather Crosby
Job Title
AVP Clinical Strategy
Organization Name
b.well connected health
Speaker Bio

Heather Crosby, BSN, RN, is a digital health innovator with over 20 years of healthcare experience. She specializes in transforming consumer access to care through strategic technological solutions, bridging clinical expertise and digital innovation. With an extensive background in acute care and payer systems, Heather empowers healthcare teams by leveraging data-driven insights and operational technologies that reshape healthcare delivery. Her proven track record includes guiding organizations through complex digital transitions and capitalizing on high-impact opportunities. Heather holds a BSN from the University of Maryland.

Heather Crosby