Michael P. Franks is a seasoned healthcare and finance executive with extensive experience in profitable membership growth within highly competitive markets. He currently serves as President, Plan Product at Arizona Complete Health – Centene, where he leads a management team with strategic expertise across Arizona and Nevada. Under his leadership, the company has managed over $750 Million in Medicare Advantage revenue and $700 million in Marketplace revenue.

Franks has a proven record of forming strategic value-based partnerships to manage revenue, cost, and quality outcomes while enhancing care affordability. His expertise includes health plan operations, financial analysis, product development, network contracting, and Medicare quality programs.

Throughout his career, Franks has held significant roles such as Senior Director at Banner Health, where he led risk adjustment and quality programs, and Medicare President Western Region at Humana, where he oversaw P&L for the Western Region Medicare, including Arizona, California and Hawaii. His efforts have consistently led to substantial financial performance improvements and membership growth.

He holds a Bachelor of Science in Accounting from Indiana University's Kelley School of Business and is a Chartered Financial Analyst (CFA) charter holder. Franks is also actively involved in the community, serving on the Board of Directors for the Boys & Girls Club of Scottsdale, Volunteer Mentor with the ASSK Foster Care Agency, Member of Neighbors Helping Neighbors and as an advisory board member for Sunshine Acres Children’s Home.